Privacy Policy

At Reela ("we," "us," "our"), safeguarding your privacy is our top priority. This Privacy Policy explains how we collect, use, maintain, and disclose information when you use our services across the United States and other countries. By accessing our services, you acknowledge and agree to the practices outlined in this policy. If you do not agree with our policies and practices, please refrain from using our services.

Reela's technology is offered by Reela AI Inc, registered in Riverside, CA 92505, USA (hereinafter referred to as "Reela," "we," "us," or "our"). Reela is committed to protecting user privacy and has established this Privacy Policy to inform you of how we collect, use, and disclose your personal information.

1. Information We Collect

1.1 Personal Information

We collect the following personal data to provide and improve our services:

1.1.1 Contact Information

When you create an account or contact us, we collect identifiers such as:

This information is used for verification, support, and transactional purposes.

1.1.2 Account Details

To personalize your experience, we collect:

1.1.3 Payment Information

For financial transactions, we collect:

Payments are securely processed through third-party providers compliant with Payment Card Industry Data Security Standard (PCI DSS).

1.2 Usage Data

1.2.1 Device and Log Information

We automatically collect:

1.2.2 Activity Records

We track:

This data helps us optimize our services and enhance user experience.

1.3 Technical Data

1.3.1 Cookies and Tracking Technologies

We use cookies, beacons, tags, and scripts to analyze how users interact with our platform. You can manage cookie preferences through your browser settings.

2. How We Use Your Information

2.1 Service Optimization

We use collected data for:

2.2 User Communication

2.2.1 Transactional Communications

We send emails related to:

2.2.2 Marketing Communications

With your explicit consent, we may send:

You can opt-out at any time via account settings or the unsubscribe link in emails.

2.3 Financial Transactions

We process financial data to:

2.4 Legal Compliance

We may process your data to:

3. Data Sharing and Third Parties

3.1 Service Providers

We share information with third-party vendors such as:

These partners cannot use your data for purposes beyond providing their services to us.

3.2 Business Partnerships

With your explicit consent, we may share your information with business partners offering services or promotions relevant to you.

3.3 Compliance with Law

We may disclose user information to:

3.4 Business Transfers

In case of a merger, acquisition, or asset sale, your personal data may be transferred. We will notify you if this occurs.

3.5 User-Generated Content and Ownership

For standard users, you retain ownership of original content within Outputs produced using our Services. However, you grant Reela a non-exclusive, worldwide, royalty-free license to distribute, display, and promote your generated Output on our platforms (www.reela.com and www.reela.ai) as specified in our Terms of Service.

Enterprise users with separate agreements maintain full ownership rights as defined in their specific contracts, and their generated content will not be published on Reela platforms.

3.6 User-Uploaded Content

We commit that user-uploaded content (including photos for training models or videos for remixing) will be used solely for the purpose of providing services to the user who uploaded it. Specifically, these contents will only be used for the user's project model training and use, and will not be used to train other users' or Reela's general AI models, nor will they be used for purposes beyond providing the requested services to the uploading user.

4. Data Security Measures

4.1 Security Technologies

We implement:

4.2 Incident Response

In case of a data breach, we will:

4.3 User Responsibilities

You are responsible for:

5. Data Retention Policy

5.1 Retention Criteria

We store data only as long as necessary for:

5.2 Retention Duration

Personal data is retained as long as your account is active.

5.3 Data Deletion

Upon request, we will delete or anonymize your personal data within 30 days from our active databases and within 90 days from backup systems, unless we are required to retain certain information for legal or legitimate business purposes. To request data deletion, contact us at support@reela.ai with the subject line "Data Deletion Request."

6. User Rights and Choices

6.1 Access and Rectification

You may:

6.2 Data Portability

You can request your data in a structured, machine-readable format.

6.3 Objection and Restriction

You can:

6.4 Withdrawal of Consent

You can withdraw consent at any time. This will not affect prior lawful processing.

6.5 Content Removal and Reporting

If you discover content on our platform that violates your rights, our Terms of Service, or is otherwise problematic:

1. Submit a detailed report to support@reela.ai including the specific content location and nature of the issue 2. Provide evidence of your rights ownership if claiming infringement 3. We will review all reports within 72 working hours 4. If the claim is valid, we will remove or disable access to the content promptly

7. Children's Privacy

8. Cookies and Tracking Technologies

8.1 Types of Cookies

We use:

8.2 User Choices

You can disable cookies in your browser settings, but some features may not function properly.

9. International Data Transfers

We may transfer personal data to entities in other countries. By using our services, you understand and agree that your data may be transferred, stored, and processed in locations outside your country of residence, where data protection laws may differ from those in your country. We will take reasonable security measures to protect your information.

10. AI Output Disclosure Requirements

When using content generated by Reela, depending on applicable laws in your jurisdiction, you may need to clearly disclose that the content was generated by AI. We recommend adding a disclosure statement such as "This content was generated using AI technology" when sharing content, to avoid misleading others. This transparency helps maintain creative integrity and complies with emerging AI content standards.

11. Updates to This Privacy Policy

12. Contact Information

For any questions, concerns, or requests, contact us at:

USA Entity - Reela AI Inc.

Email: support@reela.ai

For comments or questions, reach out to us at the same email address.